FilmmakingAlthough production technology has certainly changed, the essential craft of telling a story with sight, sound, and motion has in fact changed very little since the early days of cinema.Like any art form, filmmaking has its own set of basic rules and conventions; break these rules, and your production will scream "Amateur!" from the very first scene. However, within the framework of these rules, the true filmmaker is able to combine a nearly infinite number of variables to bring your story to life. At 972Media, what really sets us apart from much of our competition, is that we are filmmakers first and foremost. Technology is great, but at the end of the day, even the worlds best cameras and fanciest computer graphics won't help save a production lacking in the basic areas of good filmmaking. Cutting Edge TechnologyBy combining the latest digital video technology with vast experience in multimedia, we are able to create high quality productions that can be distributed over the internet, on DVD, CD, or video cassette.Streaming VideoIn todays wold of streaming, high quality internet video, there is simply no excuse for not providing online viewers of your program with a high quality viewing experience. This means that your video starts playing within just a few seconds of clicking the link, and that the playback quality is smooth and clear. To accomplish this, we use sophisticated stand-alone encoding software and state of the art streaming video servers. The end result is that visitors to your website are able to view your videos in near cinematic quality.StorytellingAs an art form, storytelling is perhaps the oldest. Stories have been carved, scratched, painted, printed, and inked onto wood or bamboo, ivory, pottery, clay tablets, stone, parchment, paper, silk, canvas, recorded on film and video, and stored electronically in digital form.Let's face it, everybody loves a good story. Now, even though the objective of your film may be to demonstrate, motivate, educate, promote, advertise, recruit, or fundraise, the ultimate success of your film will depend upon the degree to which it is able to tell your story. And that's where we come in, because every business or organization has a story to tell. A professionally made video production can tell your story with incredible impact and clarity. |
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